Apptentive logo at the top left with text on the right saying, How to Manage Your Brands Reputation through Mobile Channels. Background features angular red and dark blue shapes at the bottom.
A person wearing a checkered shirt speaks into a microphone in front of a group of seated people at a long table. The setting appears to be an outdoor patio with string lights overhead. The audience is listening attentively.
Illustration of six diverse avatars in colorful overlapping circles, representing various genders and ethnicities. The background includes small decorative dots in green, blue, and red.
Red icons on a white background show a flowchart with a person, organizational chart, documents with a profile, folders, and gears, indicating a process related to management or human resources. Dotted circular arrow surrounds the elements.
Closing the Loop with Customers
Taking Feedback into Action
A group of six people sit around a white table in a bright office, discussing information displayed on a computer monitor. Sticky notes cover the wall behind them, and a yellow laptop and notebooks are on the table.
A smartphone screen displaying the DD Perks app with points and an offer for $1 off a dozen donuts. In the background, the exterior of a Dunkin Donuts store is visible.
Text on an overlapping layered background reads: “You can’t transform something you don’t understand. If you don’t know and understand what the current state of the customer experience is, how can you possibly design the desired future state?”—Annette Franz.
Start making smarter decisions
A dashboard with sections Build, Style, Test, Share, Results, and Tools. It shows test project details, including estimated length of 11 minutes, fatigue score, and accessibility. Buttons offer options to generate test data and invite others.

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