Markets and behaviors are changing faster than ever—which means market research matters more than ever. Executives depend on industry research for market insight, company strategy, and more. That’s true of new brands challenging the market, as well as established names who find themselves reacting on multiple fronts.
Delivering quality market research on time and in a relevant format to your business is often incredibly difficult.
Alchemer Research Solutions, is our full-service market research team. It extends your capabilities to deliver great research and results quickly, tailored to your specific needs.
Why is getting traditional market research support so painful?
Problem 1: it’s opaque
The biggest reason the traditional model of outsourced market research is so painful—and so costly—is that it’s opaque. When your in-house team needs extra hands, you need to work with an external agency or panel provider—and that means you don’t own your projects end-to-end. We deliver reports and readouts to you out of a black box. You might see a slide on research methodology, but otherwise you don’t have access to the data, and you can’t see the processes that were used to generate the results.
This means you can’t revisit research without re-investing. You can’t double-click into your results to do your own iterative analysis. Therefore, the design inherently limits the return from each project.
Problem 2: it’s inflexible and inefficient
When you work with a traditional research agency or a panel provider, you must adhere to their model and schedule. They offer a limited number of packaged services that invariably don’t fit your needs, so you find yourself overpaying for irrelevant services.
There’s no way to quickly get the help you need, when you need it—so you end up with rigid, bloated processes that are time-consuming and costly.
Problem 3: it’s slow
The speed at which markets and behaviors shift means that research has a shorter shelf life than ever. The old research model requires you to wait months for a single point-in-time report or deliverable, and the idea that your research remains relevant through the rest of the year hasn’t been true in ages.
Market research needs to evolve—agile market research can’t just be a dream.
Your methods need to be adaptable, but also scalable. Otherwise, your research is behind the times before it’s even delivered.
How Alchemer Research Solutions helps you deliver great research results—fast
Get market research expertise that’s perfectly tailored to your project
Alchemer Research Solutions is an extension of your team, unlike a traditional research agency or panel provider. That means you can dial in the exact amount of support you need with a flexible service model. Our team can handle any task across every step of your project: design and build, fielding, data processing, and analysis.
The team can run research projects end to end, or you can offload any individual research task, based on your unique requirements—no matter whether you’re still planning your project, or need an extra set of hands to get it across the finish line.
Turn your market research into business results in record time
With Alchemer Research Solutions, dedicated project managers help you build and deploy research faster, without delays, hassles, or confusion. Instead of waiting weeks or months to see any data, our live reporting lets you see results in real time—and act in real time. Plus, our team is always on hand to double-click into your data and adjust on the fly.
Now, you’re more agile. You can iterate on research quickly and dive into new learnings instantly without any frustrating delays.
Make confident decisions and deliver better results
Our global panel provider network easily connects you with the right audience, anywhere in the world. And our rigorous quality checks weed out fraud and ensure accuracy.
Most importantly, there are no black boxes here—you’ll always have full visibility into our methodology and how we generate the reports and readouts we provide, so you can have full confidence in the insights we deliver.
Expand your research types
Alchemer Research Solutions also make it easy to expand the types of research you conduct. Support marketing and CX initiatives with customer acquisition and lifecycle research, message testing, improved audience understanding and brand sentiment analysis. The Alchemer team can also support market research studies to help you better understand market size and share of wallet, your position in an industry and segmentation. You have the flexibility to run any type of research that your organization may want to see.
You’ll see faster outcomes, better results, and higher ROI from your market research
With decades of experience, our team works with you to design efficient, effective research and analysis plans that drive the most return possible from your research budget.
Every engagement leverages your world-class Alchemer Survey account, which means you own all your research end-to-end. It’s your license, your project, and your data. That means you can continue to iterate over time, without spending more money.
You can quickly revisit your research to re-use projects, easily spin up new studies, and continue to drive value from your investment—and along the way, you can work with us to refresh audiences, tweak survey design, offload data processing, or anything else.
More flexibility. More speed. More efficiency.
Ready to tackle research projects of any kind?
We know how much great research matters. That’s why Alchemer Research Solutions helps everyone involved in market research do it better. We’re dedicated to giving you all the support you need to make your research more agile, more effective, and more valuable.
If you’re ready to kick off a project with our Research Solutions team, you can learn more and schedule a free consultation here.
