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Category: Brand & Reputation Management

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  • Brand & Reputation Management

Reputation management for businesses: a smarter way to build trust

Let’s be honest: reputation management used to mean spinning the message. Today, effective reputation management...

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  • Brand & Reputation Management

How to get more Google reviews (and actually do something with them) 

Google reviews aren’t just stars next to your name—they’re proof your brand delivers. And for...

Illustration with text The Ultimate Guide for Improving Mobile Customer Experience by Apptentive. Features a hand holding a smartphone with a speech bubble, set against a background with various icons.
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  • Alchemer Mobile, Brand & Reputation Management, Customer Acquisition, Customer Emotion & Sentiment, Customer Experience, Loyalty & Retention, Mobile Marketing, Product Management, Product Roadmap, Ratings & Reviews, Targeting & Remarketing

The Ultimate Guide for Improving Mobile Customer Experience

For many customers, their first interaction with a brand happens on a mobile device, so...

A person in a coral shirt is sitting and holding a smartphone in both hands. The background includes a blurred view of blue weights and a light wooden structure, suggesting a relaxed or casual setting.
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  • Alchemer Mobile, Brand & Reputation Management, Customer Emotion & Sentiment, Customer Experience, Digital Transformation, Loyalty & Retention, Mobile Marketing, Product Management, Ratings & Reviews, Targeting & Remarketing

This One Question Drives Higher In-App Response Rates and Product Engagement

It all starts with a simple question: “Do you love our app?” This phrase has...

A person is holding a smartphone above a payment terminal, possibly making a contactless payment. The terminal is on a wooden surface, and the image captures the act of a digital transaction in progress.
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  • Alchemer Mobile, Brand & Reputation Management, Customer Acquisition, Customer Emotion & Sentiment, Customer Experience, Loyalty & Retention, Mobile Marketing, Product Management, Product Roadmap, Ratings & Reviews

Shopping Apps: 2022 Mobile Customer Engagement Benchmarks

The following data and information on Shopping apps is from our 2022 Mobile App Customer...

A person with curly hair sits in an airport terminal, smiling at a phone. They are wearing a green sleeveless top and black pants, with a suitcase nearby. The background shows large windows and seating, indicating a waiting area.
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  • Alchemer Mobile, Brand & Reputation Management, Customer Acquisition, Customer Emotion & Sentiment, Customer Experience, Loyalty & Retention, Mobile Marketing, Product Management, Product Roadmap, Ratings & Reviews

Travel Apps: 2022 Mobile Customer Engagement Benchmarks

The following data and information on Travel apps is from our 2022 Mobile App Customer...

A person holds a smartphone with an image of a check visible on the screen. A laptop and a blurred document are in the background on a wooden surface.
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  • Alchemer Mobile, Brand & Reputation Management, Customer Acquisition, Customer Emotion & Sentiment, Customer Experience, Loyalty & Retention, Mobile Marketing, Product Management, Product Roadmap, Ratings & Reviews

Finance Apps: 2022 Mobile Customer Engagement Benchmarks

The following data and information is from our 2022 Mobile App Customer Engagement Report. Subcategories...

A woman wearing a mask is sitting indoors and having a video call on her smartphone. She is holding the phone in her left hand, and the screen displays a person on the other end of the call. The room has a TV and a sofa in the background.
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  • Alchemer Mobile, Brand & Reputation Management, Customer Acquisition, Customer Emotion & Sentiment, Customer Experience, Loyalty & Retention, Mobile Marketing, Product Management, Product Roadmap, Ratings & Reviews

Healthcare Apps: 2022 Mobile Customer Engagement Benchmarks

Healthcare App Subcategories: Medical, Fitness, Health Insurance In our 2022 Mobile Customer Engagement Benchmark Report,...

A person holds a smartphone displaying a food delivery app. The screen shows menu options including sushi, vegan, pasta, salad, and burger, with an Add to Cart button at the bottom.
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  • Alchemer Mobile, Brand & Reputation Management, Customer Emotion & Sentiment, Loyalty & Retention, Mobile Marketing, Product Management, Ratings & Reviews

QSRs, Food Services, and Restaurants: Mobile Customer Engagement Benchmarks

Subcategories: Restaurant, Food Services In our 2022 Mobile Customer Engagement Benchmark Report, a study of...

A man with curly red hair and a beard is sitting at a wooden table near a large window, smiling while looking at a smartphone. The room is dimly lit, and a few items lie on the table. Lush greenery is visible outside.
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  • Alchemer Mobile, Brand & Reputation Management, Customer Emotion & Sentiment, Customer Experience, Loyalty & Retention, Mobile Marketing, NPS & CSAT, Product Management, Ratings & Reviews

What is Customer Engagement, and Why is it Important in 2022?

“Customer engagement is the ongoing interactions between company and customer, offered by the company, chosen...

A hand holding a smartphone displaying Starbucks rewards app interface. The app shows a profile with a status of Gold Level and indicates 5 stars until the next reward. Theres an option to pick a free app of the week and a message count of 32.
Blog
  • Alchemer Mobile, Brand & Reputation Management, Customer Experience, Loyalty & Retention, Mobile Marketing, Product Management

How Mobile Customer Loyalty Programs Increase Customer Retention and Drive Revenue (with Examples)

It’s common knowledge in the retail world that mobile customer loyalty and reward programs work...

A woman in a wheelchair is smiling and using a smartphone while sitting at a desk with a laptop. She is wearing a white shirt and is inside a well-lit room with another person blurred in the background.
Blog
  • Alchemer Mobile, Brand & Reputation Management, Customer Acquisition, Loyalty & Retention, Mobile Marketing, Ratings & Reviews, Targeting & Remarketing

Mobile App Marketing Strategies for Every Stage of the Funnel

Marketers are familiar with the traditional marketing funnel and the tactics that align with each...

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