Alchemer Adds Former SAP Executive to Senior Management Team

Press Release
February 4, 2021

New SVP of Sales Brings Decades of Customer-Centric Expertise to Alchemer

LOUISVILLE, COLORADO – Alchemer – a global leader in customer experience (CX) and voice-of-the-customer (VOC) technology – announced today the hiring of Mary Beth Addison as Senior Vice President of Sales. Addison previously held executive positions at SuccessFactors, SAP, and Visier and was recently Vice President of Global Sales at Evolv.


“We are very fortunate to have Mary Beth join Alchemer,” said David Roberts, CEO of Alchemer. “Mary Beth brings more than 25 years of enterprise software sales experience to her role along with a passion for deeply engaging with her customers and prospects.”

The Alchemer platform provides survey, workflow, audience, communication, and analysis tools to allow any size organization to collect, integrate, and act on the voice of their customer. Alchemer also delivers industry-first solutions, such as Activated NPS and Sales Motion Optimizer, that further personalize the engagement businesses have with their customers to drive actionable feedback.

“Successful selling is all about engaging and understanding your prospects and customers,” said Addison. “It’s helping them solve critical business problems and having an impact within those organizations. That is what Alchemer is fundamentally all about and why I am so excited and passionate to be a part of this growing organization.”

About Alchemer

Alchemer (formerly SurveyGizmo) transforms customer feedback into operational gold to create customer-centric organizations. Alchemer provides a customer-experience platform and pre-packaged solutions that enable businesses to collect and act on feedback to find, get, and keep more customers and employees. Only Alchemer puts customers at the center of everything a company does by integrating feedback directly into the systems and applications that power the organization today. Alchemer serves more than 15,000 global customers and 30% of the Fortune 500.

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