In our latest Alchemer Connect-focused webinar, Rosie Davenport, Director of Product Marketing at Alchemer, sat down with Justin Falk, Product Manager for Integrations and API, to showcase one of the most critical parts of modern customer experience: connecting and automating your feedback data across systems.
This webinar is all about securely pushing data where your teams work and when they need it. Whether that’s Excel, Power BI, or Snowflake, Alchemer can get it there—automatically.
Why connect your feedback in the first place?
Rosie opens the conversation with a simple but powerful message: most companies already collect feedback. The real challenge is doing something meaningful with it.
“How quickly can your team receive and take action on that feedback?” she asks. For too many organizations, the answer is “not fast enough.”
That’s where Alchemer comes in. As Justin explains:
“We built Alchemer Connect to automate how your feedback data flows into the systems you’re already using. So you’re not working with scattered data. That way, decisions happen faster and your teams can actually act on what customers are telling you.”
In other words, Alchemer helps bridge that gap between just collecting feedback and taking action.
Best practices and common use cases
In the webinar, Justin covers ten powerful use cases where Alchemer customers have successfully automated their workflows:
- Real-Time Data Sync
- Automated Reporting
- Workflow Automation
- Advanced Analytics
- Bulk Data Updates
- Financial Reconciliation
- Lead and Contact Management
- Inventory Monitoring
- Data Backup and Archiving
- Collaboration and Sharing
The key to all of these? Start small, automate the basics, and scale from there. Rosie points out that many teams are collecting great feedback—but it’s stuck in static reports or their other systems.
Going from manual exports to real-time insight
In one featured customer example, a retail company was collecting feedback and manually exporting it to Excel to feed into Power BI. The process was slow and error-prone.
“They wanted to incorporate feedback into their operational dashboards,” Justin explains. “So we helped them set up an automation that pushed feedback directly into their BI tool. Now it flows in real time.”
The result? Faster decision-making and deeper actionable insights—without days of manual work.
As Rosie puts it:
“This isn’t just about convenience. It’s about having short- and long-term visibility to drive improvement.”
Demo: Automating workflows with Excel
In the live demo, Justin shows just how easy it is to create a feedback flow into Excel using Alchemer. No dev team. No clunky exports. Just a few drag-and-drop steps to build a working automation.
And the impact is immediate.
“Most customers report a major reduction in processing time,” says Justin. “What used to run once a day now updates in real time. That means if you get a low NPS score, you see it right away—and you can act on it before it’s too late.”
Watch the full demo, here.
Real business outcomes
Rosie and Justin wrapped up the session with a discussion of the biggest wins teams are seeing through Alchemer’s integration features:
- A unified view of customer feedback across platforms
- Faster action on insights, thanks to real-time syncing
- Fewer errors, thanks to reduced manual work
- Improved response rates, as feedback flows are automated
- Stronger products and relationships, fueled by more usable data
Watch the full webinar
Automation doesn’t have to be complicated. In this session, you’ll see just how easy it is to connect your feedback—and what kind of impact it can make across your business.
Ready to get started?
- Have a use case in mind? Let’s build it together.
“We’re still waiting for someone to bring us a use case we can’t handle,” Rosie says. “So if you’ve got one—let’s see it.”
