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How Long Can a Survey Be? Best Practices for Survey Design
One of the classic questions for someone faced with creating a survey is, “Is my...
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Common Survey Design Mistakes: Part 2
Another survey arrived this week, this time in the mail. It was the City of...
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Number of Choices in Survey Questions: How Much is Too Much?
In a recent blog post on The Market Research Event (TMRE), Marni Zapin discussed the...
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Why Survey Welcome Pages Are Important for Online Surveys
Alright, folks – with the holidays approaching, it’s time to talk about something very important:...
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10 Common Mistakes Made When Writing Surveys: Part 2
In my last article, I discussed the first five points on my list of the...
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5 Common Survey Design Mistakes
As a survey design expert I see the same mistakes in survey design all the...
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Survey Slider Questions And How to Use Them
Last week we introduced our 5-Pack of Custom Survey Questions – a new summer promo...
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Survey Software Company Alchemer 4th Fastest-growing
The 2011 Mercury 100 List was announced in May, ranking Alchemer as the fourth fastest-growing...
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Interpreting Trends in Your Survey Data
In my last article I showed ways to plot trend data or measurements over time...
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Exporting Your Survey Data with SPSS
I’m sure you’ve used Alchemer’s exporting capabilities to export your data over to Excel or...
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SPSS Expert: Recording States into Regions with SPSS
Often when conducting surveys, you would like to slice your data in regards to specific...
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Likert Scales and One Number Reporting
Last time I talked about reporting matrix data in “Discovering Different Ways to Report on...
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How Male and Female Survey Respondents are Different
Male and female brains are dramatically different anatomically, chemically, hormonally, and physiologically. Experts have discovered...
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Reporting on Survey Data From Matrix or Table Questions
One of the most commonly used question types in survey design is the matrix survey...
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The Two-Phased Approach to Market Research Surveys
Surveys are the backbone of effective market research. However, the RROI (Real ROI) lies in...
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Using Adwords to Get Diverse Survey Responses
In a post a couple of weeks ago, I went over how to use Facebook...
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Getting Better Data From Ranking Survey Questions
In my last article about survey question wording, I mentioned I would talk about the...
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Pros and Cons of New Online Qualitative Research Tools
In recent years, the qualitative research field has seen an explosion of new online tools...
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SPSS Analysis Tips: The Temporary Command
Working as a research supplier can be challenging, especially when the client is a large...
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Resizing Pictures for Better Survey Design
One of the things I get asked to help with a lot is resizing your...