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Using Surveys to Assess Leaders Versus Managers
At one point in our career, we have all had “that boss”. You know the...
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How to Identify Employee Burnout and Take Action
You’ve seen it, but you’re not sure what it is. Employees are taking less initiative....
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Understanding Your Core Customer: Building Customer Personas
Here’s a business survival lesson. If you’re ever in a meeting and you hear your...
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Pros and Cons of Using Interactive Survey Questions
Over the last decade, the landscape of online survey research has dramatically evolved. Researchers have...
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Tips on Getting Survey Responses Using Panel Companies
Panel companies are a great resource for driving targeted respondents to your online survey. A...
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Email Segmentation Improves Customer Survey Effectiveness
Today, researchers and marketers are under a lot of pressure to survey customers more frequently...
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Turning Customer Satisfaction Survey Results into Action
Achieving a high customer satisfaction score doesn’t inherently mean anything for an organization. In business,...
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Using Qualitative Exploration to Create Quantitative Surveys
Quantitative surveys have a common flaw. How do you know if the questions you’re asking...
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Using Gamification in Online Surveys
Gamification is the use of game techniques to enhance things that are not games. In...
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The Challenge of Analyzing Open-Ended Survey Questions
At Alchemer, we understand the power of storytelling behind the numbers. Open-ended survey questions have...
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Getting Survey Responses: Social Media vs. Panel Companies
As social media continues to grow, it is no surprise that market researchers are turning...
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The Peer Pressure of a Net Promoter Score
C’mon. You know that you want to do it. Everyone else is doing it. Even...
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The Problem with Surveys and How to Solve It
The problem with surveys is they are like peaches; either they are really good or...
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Better Subject Lines Improve Your Email Survey Responses
Standing out in a potential respondent’s email inbox is one of the biggest challenges for...
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Get Higher Quality Survey Data By Avoiding Overlapping Ranges
When designing and distributing a questionnaire, you should do everything in your power to ensure...
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What is a Likert Scale Survey Question & How to Use It
In all likelihood, you have used a Likert scale (or something you’ve called a Likert...
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Great Survey Design: Planning Your Survey
The most successful survey creators know that creating a survey starts long before you start...
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Understanding Survey Design: When Not to Do a Survey
Yikes! I talked someone out of doing a survey today. Or as the prospective client...
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10 Ways to Enhance Your Survey Response Rate
“I had an 80% survey response rate! What response rate did you get?” In the...
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Alchemer Founder and CEO Christian Vanek Interview
January 29, 2012, Daily Camera, Boulder, CO Boulder’s Alchemer is a young, fast-growing online survey...