- Blog
How to Measure and Prioritize Critical Brand Attributes
Applying PIE: Potential, Importance, and Ease to your marketing and branding strategy. Knowing your core...
- Blog
How to A/B Test Your App Store Page
So long as the concept of digital marketing has existed, so has A/B testing. The...
- Blog
Alchemer Integrates with Zapier to Save Users Time & Effort
Alchemer’s integration with Zapier enables users to streamline data collection and analysis workflows across applications. At...
- Blog
VOC: The Good, Bad, and Ugly Feedback – How and Why to Capture It All!
The information age leaves us drowning in new insights, perspectives, and ideas each and everyday....
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Does Your Brand Have Value?
Measuring a brand’s value begins with conducting a brand equity study. If someone were to...
- Blog
Creating and Sustaining Workplace Happiness (Case Study)
Choose People transforms company cultures, in turn increasing employee happiness and boosting the bottom-line, via...
- Blog
Product Feedback Management and the Internet of Things
It’s hard to write an article about this hot new tech buzzword dubbed “The Internet...
- Blog
Top 5 Benefits of a Voice of the Customer Program
In today’s highly competitive landscape, more companies are turning to customer experience (CX) to distinguish...
- Blog
Forbes Names Alchemer One of the Best Small Businesses
If you asked me back in 2005 that one day I would be reading about...
- Blog
6 Ways to Measure Customer Experience for Your Mobile App
irMobile customers are more impatient than ever before in today’s landscape, and an app download...
- Blog
Finding the Customer Insight In Your Feedback Surveys
As a digital marketer, you are probably looking for ways to improve your ad copy...
- Blog
Surveying Your Audience with Text Highlighter Questions
Getting input on your writing is a complicated process. It doesn’t matter if you’re asking...
- Blog
Get the Right Applicants with the Right Job Application Form
Finding and hiring the right job applicant is a time consuming process. The job application...
- Blog
One Quick Trick to Improve Questionnaire Design
Our guest blogger today is Kathryn Korostoff of Research Rockstar. Research Rockstar’s team of 10 expert...
- Blog
When Your Reviews Aren’t About Your App
The ability to leave app store reviews is meant to serve as a way for...
- Blog
What it Takes to be a Top Workplace in 2017
While charismatic leadership may make the news, when it comes to determining whether or not...
- Blog
Employee Satisfaction vs. Employee Engagement Surveys
Employee perception surveys are critical tools in understanding the thoughts, needs, and motivations of your...
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A Small Business Guide to DIY Market Research
Marketing would be a whole lot easier if we could read our customers’ minds. Being...
- Blog
Turning Content into a Lead Generation Goldmine
There is a very good chance that the first thing your prospective clients see is...
- Blog
Check the Health of Your Company With Pulse Surveys
Pulse surveys are the latest hot topic in human resources. This fast, efficient survey type...