Alchemer Brand Guidelines
Before you reference Alchemer, please review the guidelines below to make sure everything stays on-brand.
Boilerplate
A short, standard description of Alchemer for use in articles and press materials.
Alchemer gives organizations the power to transform customer and employee feedback into meaningful business action. Combining enterprise experience management, feedback collection, workflow automation, AI-powered insights and deep integrations, Alchemer helps organizations uncover what matters most and act quickly to improve customer experiences and business outcomes. Serving more than 11,000 customers across more than 80 countries, Alchemer empowers organizations to make the voice of the customer a priority.
For more information, visit www.alchemer.com.
The Alchemer Logo
Two lockups are available: the full wordmark (primary) and the standalone rune.
Full Wordmark
Rune
Alchemer Iris
Logo Usage
- Don't recolor, redraw, or recreate the logo
- Don't stretch, rotate, or skew it
- Don't add drop shadows, outlines, or other effects
Clear Space
Keep clear space around the primary logo equal to the height of the “A” rune.
The clear space zone ensures the legibility and impact of the logo by isolating it from competing visual elements such as text or supporting graphics. This clear space should be considered as the absolute minimum safe distance. In most cases, the logo should be given even more room.
Brand Colors
Orange Palette
Green Palette
Neutral Palette
Secondary Palette
Brand Typefaces
Secondary Typeface
Overline, Decorative, Large Figures
Terms of Use
Partners, customers, press and agencies are welcome to use Alchemer logos and assets to reference Alchemer, our products or our relationship with you. A few ground rules keep things consistent:
- Use the assets as provided.
- Don't use our brand in a way that implies Alchemer sponsors or endorses your product, service or event unless we've agreed to that in writing.
- Don't use Alchemer names or logos in your own company name, product name, domain or social handle.
- We may update these guidelines or ask you to change or stop using our assets at any time.
Updated: Oct 2026