See how Legend Homes built brand awareness and positive customer experiences
Texas-based homebuilder, Legend Homes, joined forces with Chatmeter, now Alchemer, to grow online brand awareness and build positive customer experiences
“Chatmeter helped us make sure the rebrand went smoothly. We were able to bring the communities under one corporate umbrella, make sure our brands were speaking the same language, and explain to people why the name change was happening.”
— Drew Gieseke, Content Marketing Manager
About Legend Homes
Legend Homes is a Texas-based homebuilder dedicated to making homeownership accessible with value-driven, thoughtfully designed new homes in vibrant communities throughout Houston, Dallas-Fort Worth, and San Antonio. Focused on delivering an easy, exceptional homebuying experience, Legend Homes blends quality construction with practical features — helping buyers find their ideal home and community.
In 2023, Legend Homes rebranded some of its communities in the San Antonio market from Bella Vista Homes.
Challenge
With a desire for increased sales, while maintaining a positive customer experience, Legend knew it needed to focus on its online presence. This is why Legend Homes turned to brand intelligence and reputation management company Chatmeter in April 2022. With Chatmeter’s unique Listings Management solution, Legend Homes was able to ensure its listings were up to date and accurate, improve online visibility, and easily listen and respond to online feedback from homebuyers.
Solution
Through Chatmeter, Legend Homes can manage and update listings for its many properties quickly and efficiently, which allows the team to keep all the details current and easy to find for homebuyers. With this managed online presence, Legend Homes keeps their customers up-to-date on all their properties as the company expands. Today, Legend has a 98% listings accuracy score across online search providers.
In 2023, Legend Homes rebranded some of its communities in the San Antonio market – from Bella Vista Homes to the current company name. And as rebrands go, there were a lot of logos, names, and moving parts behind the scenes that needed to be tracked and updated. Chatmeter’s Listings Management made this a breeze.
Key Outcomes
In just over a year, Legend Homes celebrates a successful rebrand. Today, Legend has a 98% listings accuracy score.
listings accuracy across search providers
locations efficiently managed through Chatmeter
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